dn↗
← All projectsCampaign concept

Dyson Launch

The party is over. Takeoff is in three hours.

Brand exploredDyson
Presentation17 original pages
Project statusCreative proposal · Not a commissioned campaign
The idea

A party inside a space shuttle leaves an engineer with a spectacular mess and a launch countdown. The proposed Dyson V15s Detect Submarine campaign turns that race against time into a product demonstration.

The execution

The presentation covers a TV commercial storyboard, print key visuals, YouTube references, a launch-party activation and interactive outdoor concepts, including a cleaning game.

Download the original 17-page PDF (24 MB) ↓